New Product Brand

The Project

TC Market Buzz marketed the first product launched by TC Labs, and Trading Central's first AI and non-Technical Analysis offering. A large splash was required to drive awareness for these new capabilities.

Initial mood boards and logo concepts were created with external sources, with the final polish, launch strategy and all collateral handled internally.

I led the team responsible for:

Logo Design

Brand Identity

Collateral Design

Web Design/Build
Say goodbye to endless echo chambers and newsfeed scrolling! TC Market Buzz makes it easier than ever to understand how the "buzz" online is impacting an investment. Its proprietary natural language algorithms collect the countless professional news, social media posts and isolated blogs published online every day and transform it into concise data visualizations.
Launched 2019
Stock images were selected that reflected the casual ease of using the tools.

Marketing case studies

Let's dig deeper

Want a closer look at the impact T.North's brand and campaign strategies can have on your business?

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